Category

Sales
Heavy equipment manufacturer Rotobec sees how integration with Salesforce Desk gives its service team the ability to boost its sales efforts in 35 countries. SQDM shares an article published by the TechTarget portal, demonstrating the benefits and profits obtained by integrating their customer service data with their information and sales strategy.
Sales managers are continually trying to extract more revenue from sales executives – such tactics, however, can be counterproductive. SQDM shares an article published by the TechTarget portal that provides a fresh perspective on that great favorite of IT sales – the forecast.
Salesforce CPQ (Configure-Price-Quote) enables companies to automate and refine their pricing strategies.  Here’s why this can benefit your organization, as well as a couple of challenges to consider.  Written by Eric Borthwick.
SQDM shares a news published by Business Insider, where it is informed that Microsoft has signed a Dynamics CRM licensing agreement for six years with HP.
As the automation of marketing and sales strategies gains importance among today’s companies, SQDM shares an article from the Techtarget portal where they study “Five must-have functions in a marketing automation platform” that exposes criteria to be taken into account when automating such processes.
Forbes Media has chosen the Oracle Marketing Cloud to take advantage of new digital channels to increase its paid advertising revenue. The scope of information presented by the Oracle Marketing Cloud data management and analysis platform will allow Forbes Media to assist its advertisers in increasing the reach and level of engagement among their audiences.
In an era when media companies are having difficulty monetizing their online visits, the Politico portal is looking at the quality of its visitors, rather than the quantity.
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